Thursday, 13 October 2011
Second Advertisment research
This front page advert for Destiny's Child back when they were about to release their 'survivor' album.
The rolling stones was a big platform for their promotion as it is a fully established and high commended magazine in the music industry.
The band is styled with a clear theme of their album which also aids the promotion of the album/single as lots of young girls will be interested in the way that their icons dress thus setting trends.
Prior to the release of this single- the group had come out with a number one single called bootylicious which has been cleverly used for new consumers to link them to that in the cover title 'booty camp'
The girls are stood in a typical girl band formation which is a long shot incorporating the whole outfits. It's quite a low angle, making the girls look taller and having them look down on the camera which gives a sense of power.
This then ties in with the strong themes of the 90's when 'girl power' was all the rage.
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